What is BIMI?

As a user, you often don’t have time to second-guess your inbox.

With BIMI, the email user experience becomes instantly clearer — when people see the verified brand logo next to the sender, they know the message is real.

BIMI is their instant visual proof that your brand takes their trust seriously.

BIMI For Marketing & Sales – Email Performance, Supercharged

•  More Opens, More Clicks
  Up to 39% more opens in a consumer study (Red Sift & Entrust, 2021).
•  Verified Brand Recognition
  Your logo builds trust the moment your email lands.
•  Smarter Branding
  Consistent visual presence across Gmail, Apple Mail & more.

BIMI For IT & Security – Make Phishing Ineffective

•  Anti-Spoofing Shield
  Your logo is verified by a certificate authority and tied to your authenticated domain, which makes impersonation much harder.
•  Built-In Phishing Defense
  Help recipients recognize real emails instantly.
•  Better Email Governance
  Works with SPF, DKIM & DMARC to lock down your domain.

The Smartest Brands Are Already BIMI-Certified

From global banks to major retailers and tech giants, the world’s most forward-thinking brands are already using BIMI to stand out, build trust, and protect their customers.